Building a manufacturing website
Aside from the obvious fact that manufacturing websites are not B2C in the traditional customer facing sense, they differ from customer oriented websites in a more radical way - they are for engineers!
Think of Digital as a mall!
One of the key attractions of digital marketing is that you pay only for ‘delivered customers’. Your advertising money is spent most optimally. Is that so?
How do you antidote Digital Brand Poisoning?
Every brand gets poisoned on the net. That’s right, every brand – product or service. Here’s how.
Boss, I flushed out the gravitons!
In a recent Dilbert strip, the pointy haired boss laments that he no longer is able to understand what his employees are saying. The next thing you see is an employee saying to the boss,"I flushed the gravitons out of the warp drive and rebalanced the subspace transponders".